Preview Mode Links will not work in preview mode

Spill The Ink

Dec 15, 2022

The state (and future) of the legal industry is drastically different from what it was 10 years ago. The rise of legal tech and social media platforms like LinkedIn are changing the way law firms operate and market their services to clients. Meanwhile, the role of firm culture in recruitment and retainment is shifting...


Dec 1, 2022

We blinked, and suddenly December was upon us. What even happened in 2022? 

To start, the massive federal infrastructure spending bill passed in 2021 meant more projects on the horizon for architecture, engineering and construction (AEC) firms. Recruitment and retainment became significant priorities for AEC marketing...


Nov 17, 2022

An architecture, engineering and construction (AEC) firm’s website is its most valuable marketing asset — but its utility can be stretched even further with the right approach. Your website can be transformed into a state-of-the-art tool that both empowers B2B buyers to make decisions based on your portfolio and...


Nov 4, 2022

Many lawyers spend a lifetime building their legal practices into thriving businesses with an abundance of clients. While your day-to-day grind is vital to sustaining operations, it’s also essential to have a strong strategic plan in place to secure your law firm’s future. Your firm’s strategic plan is the...


Oct 7, 2022

Your law firm’s marketing strategy is tailored to resonate with the types of clients who you want to reach and attract. However, an award-worthy marketing strategy for an American audience can fall short when simply translated verbatim to another language. 

Achieving a successful multicultural and/or multilingual...